LineUp
Problem Statement
In recent times, people get distracted easily and start procrastinating as they cannot keep up with idea of organizing their day. They tend to overcome their procrastination by using various social media apps or OTT platforms. As per experts, it is highly recommended to make a To-Do list to organize daily tasks and in turn increase productivity. Based on our research, the existing To-Do lists lack some of the user-needed features and thus needs improvements.

Overview
In recent times, people get distracted easily and start procrastinating as they cannot keep up with idea of organizing their day. They tend to overcome their procrastination by using various social media apps or OTT platforms. As per experts, it is highly recommended to make a To-Do list to organize daily tasks and in turn increase productivity. Based on our research, the existing To-Do lists lack some of the user-needed features and thus needs improvements.
User Centered Design Process
Discovered
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Design Strategy
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Stake Holder
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Interview
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Competitive Analysis
Ideate
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Brain Storming
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User Flow
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Information Architecture
Create
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Sketches
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Wireframing
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Visual Design
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Prototyping
Describe
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User Research
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Graphs on Survey Result
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User Persona
Design Strategy
Executive Intent
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Get the user to stick to their schedule.
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Remind the user of the time every two hours of the day.
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To reschedule the task if missed.
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To create a reward based productivity environment.
Branding Goals
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Reward Based Environment
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User-oriented
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Zen Mode
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Productivity
General Tasks
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Register for the app
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Create group with like minded people
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Toggle yes or no to get motivational quotes
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Set a To-do list and strike out the task when completed
Market Segments
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People who make their day productive by planning ahead of time
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Students
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Faculty
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Business man
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Employee
Critical Success Factors
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App user need to add their tasks daily.
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70% people complete their task and check in to see their rewards
Housewife
Stakeholder Interviews



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Used to scheduling the day on the previous night.
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Prefers a pen-paper scheduling
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Does not require an app to remember tasks.
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Wouldn't prefer to share and compete because of different household environments.
Student
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Would like to receive motivation in some form.
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A reward based system seems more productive.
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Currently uses Microsoft's to-do app.
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Would like to categorize tasks based on priority.
Business Person
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Like to organize day in mind. Willing to try an app for the same.
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Reminders could help increase productivity.
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Highly distracted by social media.
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No timers required.
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Not willing to share schedule.
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Like to have motivational quotes.
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A reward based system seems effective.
Faculty

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Currently uses an app only in case of hectic schedules
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Would prefer to work in a collaborative environment
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Prefer generic motivational quotes, not specific to productivity.
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Would like to measure the amount of work done everyday.
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Would like to answer a few questions during cluster, to present own's personality type.
Competitive Analysis

User Research
Qualitative Research
We interviewed a few people from different backgrounds and also carried out a survey which consisted of following questions:
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Do you like to plan your day by scheduling and organizing all your tasks?
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How much time are you willing to spend on learning how to be more productive?
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Do you use any app or website to organize your tasks to increase your productivity?
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How often do you follow the schedule you created in the app?
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How effective is the app for your productivity?
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How effective is the app for organizing your tasks?
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Do you get distracted by social media notifications on your device while working?
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Would you like a timer on your lock screen to keep track of the remaining time for your task?
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Would you like to receive motivational quotes on an hourly basis based on your current task?
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To what extent do you like the idea of sharing your schedule with your close ones to keep a check o you?
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Would you like to receive a notification of what time it is at some regular interval?
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Would a competitive environment, say ranking based on your completion of tasks, encourage you towards following your schedule?
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Do you crave any feature that does not exist in the current apps?
User Personas



What User Wants!
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Tracking the overall progress and computable goals.
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A reward based system on being regular and achieving daily set of goals.
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Syncing with Google/Microsoft calendar.
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Scheduling based on priorities of the task.
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Pop up messages for reminders.
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Customizable Zen mode for better focus.
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A punishment feature - disabling entertainment apps in case of failure in following the schedule.
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Auto-sending pending texts and mails.
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Greyscaling apps after the time is up rather than blocking them.
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Computable goal, ex. show progress of goal completion of the day.
Information Architecture

Sketches

Wireframes


Figma Designs


